- Established franchise operation since 2007 — 17+ years in the same high-traffic shopping center
- Remarkably consistent cash flow: $106,333 SDE trailing year vs. $106,364 prior year
- Catering and delivery channels already in place and producing
- Trained 7-person team supports semi-absentee potential
- Franchisor training and support programs available to the buyer
- Implied multiple of roughly 2.1× SDE
Business Overview
This is a turnkey resale of an established soft pretzel franchise that has operated in the same high-traffic shopping center since 2007. The business produces remarkably consistent cash flow — $106,333 SDE in the trailing year against $106,364 the year prior — on revenue of $459,573.
Catering and delivery programs are already built out and producing, and a trained seven-person team is in place. Franchisor onboarding and training are available to a qualified buyer, making this an accessible acquisition for a first-time owner.
Franchise details, lease terms, and complete financials are released to qualified buyers upon execution of the confidentiality agreement and franchisor approval process.
Financial Summary
| Prior FY | Trailing Year | |
|---|---|---|
| Gross Revenue | After NDA | $459,573 |
| Cash Flow (SDE) | $106,364 | $106,333 |
| Asking Price / SDE Multiple | ≈2.1× | |
SDE = Seller's Discretionary Earnings: pre-tax earnings before owner compensation, interest, depreciation, amortization, and one-time expenses.
The Details
Growth & Expansion
Growth levers include expanded catering to schools and corporate clients, event and fundraising programs, and third-party delivery optimization.
Location & Market
Situated in a high-traffic shopping center in the Trenton/Princeton, NJ market, with strong daytime traffic and an established local customer base.
How to Proceed
- Sign the Mutual NDA and complete a brief Buyer Profile.
- Receive the CIM — the complete Confidential Information Memorandum with full financials.
- Buyer call with the broker — questions answered, site visit arranged.
- Offer / LOI — we manage negotiation, due diligence, and closing.